- Social Media Campaigns
Quality content in the form of images and videos is the key to making an impact on social. Brands must produce content that is sharable or else be lost in the noise. I work with brands to create sharable media to meet objectives such as brand building, customer acquisition and increased website traffic. With my network of videographers and photographers we can make content that meets your needs, from crazy GIFs to emotionally resonant video.
Once we have content in place, then we create a social media strategy to garner the most reach, engagement and other goal metrics using Facebook and/or Twitter to reach a target audience. I have experience executing campaigns on Facebook and Twitter, and also Tumblr, Instagram, Pinterest, LinkedIn and Vine.
Case Study: Indiegogo Case Study
- Crowdfunding Marketing and PR
Crowdfunding has a lot of valid purposes and can be used for a variety of purposes, from gauging market demand to operating as a pr and marketing tool to build audiences. I help you:
- Gauge if crowdfunding is right for you
- Create a marketing plan and strategy
- Execute the marketing plan by leveraging your content assets
- Get Your Content Seen
Have you created a video, written a blog post or finished a photo shoot? I will work to get your content seen through a mix of public relations tactics and smart social media advertising we can draw the right eyes to your work to help raise you to the next level.
- Social Ad Spend Management
So you post regularly on social media, but you aren’t seeing a big return. It makes sense because that is not how it works any longer. The game has changed and to get in front of any kind of audience on Facebook or Twitter requires a modest spend. I have experience managing campaigns with spends ranging from $10 – $20,000. We can work together to start up a regular spend campaign to meet your desired results.
- Small Business Services
I offer a small business social marketing package to empower business owners to learn social media marketing so they can rely on their own skills.
For $1500, I will:
-Consult on your current social efforts
-Educate you on the platforms
-Help you structure a content to share
-Work alongside you to execute a paid social campaign to a targeted audience
-Provide a results report and leave you in your own capable hands to execute on further campaigns
- Social Media Training
I am an experienced trainer and speak about social media and crowdfunding strategy. I pride myself in teaching complicated topics to audiences with diverse backgrounds. Since 2014 I’ve conducted regular artist workshops with the Center for Cultural Innovation and been asked to speak on multiple panels. I am available for travel as well as digital video learning sessions.
- Artist Social Media Strategy
I offer an artist social marketing package to empower artists to learn social media marketing so they can rely on their own skills to create audiences for their work.
$500 Artist package of 5-1 hour working sessions:
1. A consult on your current social efforts
2. A brainstorm strategy session
3. Structuring a content campaign
4. Work together to execute a paid social campaign to a targeted audience
5. A meeting to review campaign results and suggest next steps